How The 'Niche' Sex Toy Market Grew Into An Unstoppable $15B Industry

And owners report that the inexpensive Wahl All Body Powerful Therapeutic Massager breaks easily. If our pick is unavailable, or if you are specifically interested in a SVAKOM Bella Anal Plug-in vibrator, we recommend the Magic Wand Plus. Typically retailing for about $55 less than the Magic Wand Rechargeable, the Plus model is basically identical in function and appearance, with the same vibration power, four intensity levels, and easy-to-clean silicone head. If a toy was rechargeable, versatile, durable, waterproof, easy to clean, or safiman covered by a solid warranty, we considered those attributes to be bonuses.

Consequently, Duncan contacted the renowned feminist Dell Williams, the founder of Eve’s Garden sex toy store. In 1971 Betty Dodson began to teach masturbation workshops, focusing on how to use a vibrator. Her weapons of choice back then were two electric vibes, the Prelude, and the Panabrator. Nowadays, Betty Dodson’s reputation and her love of the Magic Wand vibe are nearly legendary in the sex toy world. With the 1930s came the discovery of rubber latex, which is tapped from the Hevea tree. This type of rubber has the advantages of being softer, lighter, and more pliable than vulcanized rubber and eventually revolutionized condoms and diaphragms.

So we decided to create something we could be passionate about - Custom sex toys, made for you. The Evolved Tongue Tied is our favorite of the "tongue" vibrators we’ve tested. While they’re not as pinpointed as those from the Lelo Dot, we did find that this vibrator’s flickering tongue (measuring about 1 inch long and 0.25 inches wide at the tip) offers powerful, focused sensations. There can be a bit of a learning curve in terms of optimal positioning when using this toy, as applying too much pressure may cause the tongue’s motion to stall. We loved the strong vibrations and easy-to-hold loop handle on the brand’s White Temptation but found the loaf-like shape to be awkward to use, preferring the tapered silhouette of the Purple Pleasure.

I received my master of public health degree in 2014 from Indiana University, where I assisted research scientist Debra Herbenick with academic and consumer research related to sex-toy use. While at Indiana University, I worked as a blogger and sex educator at The Kinsey Institute for Research in Sex, Gender and Reproduction. This suction vibrator provides diffuse, customizable sensations in a small, convenient size. It makes them relax, they need to understand their bodies better, they have to relieve the sexual pressure or their accomplice is not at all close.

She also advises against any products that include a numbing agent in it. The Eva is marketed as a couples’ vibrator, since it can securely stay in place during intercourse. While customers note that getting the hang of using it with a partner may take some trial and error, they rave about the power this option packs for its size, particularly at the highest of its three settings. Like the Pom, the Dame Eva is also designed with medical-grade silicone and comes with a travel setting for discreet portability. Its battery life may not be as long as some of the other picks on this list, and there aren’t a ton of customizable settings—but if you’re looking for simplicity and high-intensity vibration, you’ll love the Eva. The Pom is designed with a ridge to provide targeted clitoral stimulation, but its wide base also lends itself well to sensations across the vulva.

The mass merchandisers segment is expected to witness the fastest growth over the forecast period. Availability of sex toys such as vibrators, vibrating rings, and penile rings has increased in supermarkets, where more shelve space is allocated for these products. Wal-Mart, Sainsbury, ASDA, and Woolworths started the trend of displaying products for sex aid in the wellness aisle along with other products such as pregnancy tests, sanitary napkins, &amp